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Profitability calculators

Each calculator states its formula, included costs and result limitations. Initial values are examples.

True ROAS and POASContribution after entered costs and POAS.POASContribution margin relative to advertising spend.Break-even ROASMinimum ROAS from the stated margin available for advertising.Result after adsRevenue less the entered selling and advertising costs.Marketplace marginVAT, COGS, commissions, payments, shipping and fulfilment entered separately.Advertising budget and inventoryA stockout-risk estimate, not an automatic budget recommendation.

In the application, results always depend on the data available in your organization. Missing sources remain visible.

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Netrivo connects ads, orders, costs and inventory. See contribution result, data completeness and where to cut spend, scale sales or replenish inventory.

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